JOICO
Color Endure shampoo sulfate-free

Gentle cleanser for colour-treated hair that increases colour longevity and reduces tonal change. Joico Color Endure Sulfate-Free Shampoo protects haircolour vibrancy up to 33% longer than a leading professional sulfate-free shampoo, and maintains over 88% of red haircolour between colour services. This exceptionally gentle daily shampoo will preserve over 86% of your haircolour after 18 washes, while adding strength, manageability, softness and shine.

pH 4.5-5.5.