Armani announces a new fragrant pair and a new pillar of the Emporio Armani line which is supposed to represent "an olfactive embodiment of authentic modern-day love." The feminine edition Because It's You and the masculine Stronger With You come out in June 2017. Top notes: cardamom, pink pepper, violet leaves. Heart: sage. Base: chestnut, vanilla. Base: vanilla, musk.

Because It's You is the fragrance of a happy, delicious, and sparkling woman. She is irresistible like a ripe raspberry in its perfect and most elegant naturalness when combined with neroli. Her heart is young, unabashedly feminine, fully instinctive, and passionate. Her charm is immediately apparent, like the addictive and sophisticated rose absolute. She plays with her powers of seduction as vanilla mixes with musks, revealing a complex and incredibly deep sensuality.

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